We want to help media teams get things done right.
Our story
We have 30+ years of combined hands-on experience in leading teams across digital sales operations and ad operations from the sell-side (publisher and retail media), buy-side (ad networks, agency, and retail media network), and adtech (DSP and creative/tagging). From companies like Torstar, Olive Media, eBay, Kijiji, and Loblaw.
With a focus on creating operational processes from pre-sales, to media delivery, to invoicing, while working closely with media and business stakeholders.
The opportunities
Filling the end-to-end knowledge gap in operations
More and more specialization within operations teams has created a knowledge gap in the operational setup/support of end-to-end digital media.
Support growth of retail media, and in-house media teams
Globally, we see retail media fast tracking to hit high growth targets and scalable profitability. We have had a multi-year head start in developing and scaling operations teams for digital publishers and retail media networks.